Highway 12 Ventures recently invested in an exciting new company called GutCheck. Anyone who has worked in product development, or any area of marketing knows how important it is to be able to capture and understand the “voice of the customer”. Big companies have traditionally used things like Focus Groups to capture this information. GutCheck […]
Archive for the ‘5 Minutes’ Category
Nov
28
Mar
22
Feb
10
5 Minutes With Jerry Ropelato & Stan Bassett
Two years ago the folks at the Utah Fund of Funds introduced us to Jerry and Stan (CEO & President respectively) from TopTenReviews in Salt Lake City and were completely impressed with the amazing business they had built without raising any capital. They were looking to take the company to the next level and having […]
Jan
24
5 Minutes With OpenView Venture Partners
In 2009, I was introduced to Scott Maxwell and George Roberts when their firm, OpenView Venture Partners led the $7 million Series C round of Boise-based Balihoo, a company that we’ve been invested in since 2007. From the very beginning, it was clear to me that OpenView was a different firm. Based in Boston, they […]
Nov
09
5 Minutes with Eric Hansen of August Ventures
We have a new venture capital firm in Boise - August Ventures and it’s run by Eric Hansen. Eric and I met back in the early 1990′s at a semiconductor capital equipment company located in Boise called SCP Global Technologies. I had the pleasure of working closely with Eric over 10+ years and respect his […]
Oct
05
5 Minutes With Aaron Turner
While there are plenty of high-profile start-ups in the region, there are a growing number of terrific new companies sprouting up off the beaten path as well. RFinity is one of those companies. Based in Idaho Falls near the Montana border, RFinity is setting out to make mobile payments completely secure. With a terrific funding […]
Jul
23
5 Minutes with Chris Onan
Here at Highway 12 Ventures, we’re in the somewhat unique position of having a singular focus of investing in the most promising high growth companies in the Intermountain West, an area that overlaps the footprint of the RMVCA (which is the subject of this post). If you’re not from around here, I wrote two posts […]